AI voice Archives — Carrington Malin

October 31, 2019
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Twitter co-founder Biz Stone and Lars Buttler, chief executive of San Francisco-based The AI Foundation, introduced a new concept of ‘personal media’, enabled by artificial intelligence at last week’s One Young World Summit in London. The company is developing technology to allow anyone to create an artificial version of themselves to represent their interests anytime, anywhere. These personal avatars will look, sound and act like their creators.

According to the Stone and Buttler, just as the world moved from the mass media era to the social media era, it will now begin to move into the age of ‘personal media’.

Continue reading this story on The National.


September 19, 2019
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Google CEO Sundar Pichai delighted the audience at the Internet giant’s annual developer event Google I/O last year with a demonstration of an upcoming feature for Google Assistant currently called Duplex. Live in front of the Mountain View audience, Pichai showed Google Assistant making a telephone call to a hair salon, talking to the salon representative who answered the phone, negotiating the time of the appointment and making a booking for the user.

The Google Duplex demo gave the audience (and Youtube viewers around the world) a tiny glimpse into our artificial intelligence future: a future where our intelligent devices will be able to make our calls, restaurant reservations, flight bookings and buy us tickets for the theatre.

Continue reading this article on Arabnet.


August 29, 2019
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Many companies have discussions about their brand’s personality, whether brought on by a brand development exercise, or the question of how their brand comes across in TV advertising or, perhaps, how it is seen and heard on social media. Is the brand playful or serious? Traditional or nonconformist? Conservative or outrageous? Does it have a sense of humour?

Often these personality attributes remain somewhat latent. Companies that see their brands as risk takers or eccentric, often find that they don’t particularly want to broadcast the fact for fear of upsetting their conservative customers. Likewise, marketers who feel that their brands can have a little bit of fun on social media, because it is expected of them by other social media users, often don’t use the same sort of fun persona for other communications.

So, where does this all leave us when it comes to conversational marketing?

Continue reading this story on Linkedin


July 5, 2019
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According to a recent report by Canalys, South Korea’s smart speaker growth rate is second only to China with Canalys predicting 132% growth during 2019. It’s now well publicised that China’s own smart speaker manufacturers are driving China’s 166% market growth. So, what’s the catalyst for South Korea’s growth? It could well be home-grown innovation.

SK Telecom, South Korea’s largest wireless operator, introduced NUGU in 2016 — the first AI-virtual assistant for the Korean language (so, two years after the U.S. Amazon Alexa launch).

Continue reading this story on Asia AI News (Medium)


January 15, 2018
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After a decade of brands being tried and tested by social media, another new medium is set to challenge brand integrity: AI-powered voice technology. This new voice-controlled world will not only test brand differentiation, but also how enduring a brand’s relationship is with its consumers.

A new medium is set to challenge brand integrity. A disruptive force that could wreak havoc on carefully crafted communications guidelines and brand management methodologies: voice technology. The rise of voice assistants, voice-controlled devices and 24-hour a day, on-demand voice content is going to stretch even the most agile marketing organisations as they are forced to re-examine what their brand’s tone-of-voice really means to them.

This is a new world where your computer, mobile, home electronics, home automation, security and even your car are going to be voice-controlled. From a consumer point of view, this means that , in the near future, product discovery, pre-purchase research, second opinions, price comparison, buying transactions, user manuals and after-sales service will all be enabled by voice automation, voice content and AI-powered voice.

Continue reading this story on the Spot On blog.


November 28, 2017
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Much is being made of Amazon’s Alexa voice recognition technology and the voice platform’s ability to recognise speech and respond to voice requests. Early adopters of Alexa assistants seem to be delighted with the ease at which they can discover new content, control other devices. participate in interactive content and make onlin purchases. However, the best is probably still to come. As artificial intelligence (AI) develops further and leverages other technologies, digital assistants are likely to begin anticipating your needs rather than simply serving them efficiently.

Could artificial intelligence powered digital assistants, such as Alexa, take de facto control of your daily routine? And, if so, how much influence could they wield over your brand choices?

Continue reading this story on the Spot On blog.