According to a recent report by Canalys, South Korea’s smart speaker growth rate is second only to China with Canalys predicting 132% growth during 2019. It’s now well publicised that China’s own smart speaker manufacturers are driving China’s 166% market growth. So, what’s the catalyst for South Korea’s growth? It could well be home-grown innovation.
SK Telecom, South Korea’s largest wireless operator, introduced NUGU in 2016 — the first AI-virtual assistant for the Korean language (so, two years after the U.S. Amazon Alexa launch).
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by Carrington Malin
Carrington Malin is a UAE-based marketing and communications professional, consultant, entrepreneur and writer with many years experience of building brands, driving growth and leading high-performance teams. He has worked with a wide range of high-growth, technology and tech-driven ventures across ecommerce, consumer products, digital services, B2B, media, software, hardware and other sectors. These days he focuses mainly on emerging technology ventures related to artificial intelligence (AI), augmented reality (AR) / virtual reality (VR), blockchain, drones, Internet of Things (IoT), robotics and smart cities.